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Broadcast television is full of reruns. No surprise there. And the truth is, plenty of people will watch rebroadcasts of television programs. In fact, it was recently reported that The Late Show with David Letterman was beating The Tonight Show with Conan O'Brien in the ratings -- even though Letterman was in reruns while Conan was producing new episodes.

But generally reruns aren't as exciting as first-run broadcasts, and fewer people tune in. So it's interesting to see Fox take a new media approach to an old media problem. The network is introducing "tweet-peats" for two of its shows, Fringe and Glee.

The idea is that you'll be able to watch the show and see a scroll across the bottom of messages from Twitter. Of course, you're not going to see every message that some schlub posts with the proper #hashtag. Most of the messages will come from the show's producers and cast members. For example, Joshua Jackson and John Noble will be tweeting during Thursday night's rerun of Fringe.

But some fans wll be able to get their messages through as well. Fans can sign up to follow Fringe and Glee on Twitter and ask questions or leave comments and the producers may include some of those comments during the show.

[via Mashable]Fox to live-stream Twitter comments during Fringe, Glee reruns originally appeared on Download Squad on Mon, 31 Aug 2009 16:30:00 EST. Please see our terms for use of feeds.







Sponsored Topics: Conan O'Brien - Television - Joshua Jackson - John Noble - Tonight Show